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Mari Smith… Queen of Facebook

Mari Smith… Queen of Facebook
Shares what small business owners need to know. “‘It's not what you know, it's who you know,’ has evolved into, ‘It's not what you know, it’s who knows you.’”    -Mari Smith

3 Ways Technology Benefits the Workplace

3 Ways Technology Benefits the Workplace
From smartphones to personal devices to high-tech monitors and collaborative tools, technology is surrounding us. And it has been linked to higher productivity levels and employee happiness in

Self-Directed Investing with a Personal Touch

Self-Directed Investing with a Personal Touch
When investors understand the financial marketplace, they know just where they want their assets to be placed and they know exactly when they need to act. With the help of Jill Banner and the

Learning to Code: Is it Right for You?

Learning to Code: Is it Right for You?
For many years now, technology's finest thinkers have urged everyone — from business owners to high school students — to learn to code, fueled by the sheer number of people with access to

Marketing and Branding Creates Success

Marketing and Branding Creates Success
Public perception can make or break a brand. Brand-building is a tricky business. You can’t rush it, but you must always watch it.

Having Trouble Sleeping?

Having Trouble Sleeping?
6 Tips to a Healthier, Happier, More Rested You. America’s sleep situation is grim. We have a 24/7 society complete with round-the-clock access to technology and erratic work schedules

Leverage Customer Service Data

Leverage Customer Service Data
Refining Your Buyer Persona. According to a consumer marketing study by Edelman Insights, 90 percent of those surveyed across eight different countries want marketers to more effectively

GIPS Compliance on the Rise

GIPS Compliance on the Rise
Global Investment Performance Standards, more commonly referred to as “GIPS” in the investment industry, have been adopted by 37 countries around the world. In 1999, the CFA Institute, a

The Art of Storytelling in Media Relations

The Art of Storytelling in Media Relations
Business owners using the services of public relations experts should know there is a difference between a media consultant who has worked in the industry as a journalist and a PR professional

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