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How Printers are creating the next generation of Print Advertising

How Printers are creating the next generation of Print Advertising
The modern world is mobile. The staggering advances in communication technology we've witnessed in our lifetime have connected us in unprecedented ways, with the global smartphone

A Guide for Marketing on Smartwatches

A Guide for Marketing on Smartwatches
Things change quickly in the marketing world, and experts are continuously exploring new avenues for advertising. Your next successful ad campaign just may grace the face of today's newest

The Business of Brightness

The Business of Brightness
Without the business of lighting, the world would be in a “dark age,” at least after sunset each evening. For Billy Hodges, president of Digital Filaments LLC, the business of lighting is one that is

Technology Services Tailored to Client Needs

Technology Services Tailored to Client Needs
In 1997, after working together as consultants on a large-scale outsourcing contract, Joe Infante and two partners formed the end-to-end solutions provider, Dynamic Strategies. Collectively,

Benefits of Starting Your Holiday Season Marketing Now

Benefits of Starting Your Holiday Season Marketing Now
If your revenue is in the billions of dollars and your marketing budget has seven figures, traditional blitz marketing will probably allow you to retain your market share.

How to Launch an Omni-Channel Marketing Campaign

How to Launch an Omni-Channel Marketing Campaign
Omni-Channel marketing, the process of offering a consumer an enjoyable and robust purchasing experience has only been researched for less than a decade, reports Emerald Insight.

Wearable Devices Require New Workplace Policies

Wearable Devices Require New Workplace Policies
If your employees are able to use wearable tech as a working tool, it is important to have a set of security and management protocols in place to protect your business' sensitive material and

3 Ways the Cloud Can Help Your Small Business

3 Ways the Cloud Can Help Your Small Business
The cloud and cloud computing have become popular buzzwords lately. As Sequoya Technologies notes, the cloud is basically a description for computer software or services that people can

A Great Potential for Helping Humans

A Great Potential for Helping Humans
Robots Aiding in Eldercare and Beyond. The word “robot” was originally created by Czech science fiction writer Karel Čapek, who envisioned artificial people someday working alongside

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