Friday, May 18th

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Bruce MacDonald, president of MacDonald Moving Services, knows about overcoming challenges. As an avid cyclist sidelined by a heart arrhythmia during his 40s, MacDonald called upon his entrepreneurial spirit to fight for life.

When medication didn't help, MacDonald underwent the minimally evasive Maze procedure, essentially curing his arrhythmia. Just months later, in 2007, MacDonald completed the grueling 755-mile Paris Brest Paris bicycle race for the second time. "It was very difficult," he said. "I did it as a sign that I was able to get my life back."

MacDonald's accomplishment demonstrates that true success comes from strength of mind. But he had already learned that same lesson once before, when he opened up his own business.

"At that time the moving industry was regulated, so all pricing was the same," MacDonald recalled. "The accounts that I called on already had contracts. There was no perceived benefit to change." But he knew that his company could out-service the competition, and through perseverance, he was able to establish a foothold and grow his business.
"The economy has impacted us tremendously," MacDonald said of his most recent hurdle. "We are the tail of the dog, you might say. When companies have hiring freezes, they don't relocate employees. So, our business goes down."

MacDonald responded by diversifying their service offerings. "Because of the changes we've made, we'll come out of it a stronger, more viable company."
MacDonald's employees are as satisfied as his clients. Many have been with him for over 20 years. "I've tried to create an environment that people enjoy,” he said. “As long as we get our job done, it's okay if we laugh during the day."

For more information please visit: www.macdonaldmovers.com
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